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How to Get Your Clients, Prospects and Recruits to See and Do Business with Your Company!
Program Fee: $695.00 - Course Schedules - Register Now
PROGRAM OVERVIEW:
Develop a powerful marketing program for your staffing company. With the right planning you can enter new markets in: Legal, Medical, Homecare, Industrial, IT, and Financial plus many, many more specialty staffing areas. Position your company to thrive in the 21st Century!
Because of popular demand we have developed a powerful staffing program that will teach you staffing marketing concepts, how to add a specialty or niche division, introduce proven programs and emarketing to your current staffing company. There are important factors to consider as you broaden your reach into the local or regional market and this class is designed specifically to identify the factors you need to consider and how to implement a successful marketing program for your company.
Who Should Attend This Class:
- Owners and Regional or Branch Managers
Program Includes:
- Staffing Industry Instructor
- 1.2 Continuing Education Units
- Certificate of Completion
- Transportation (Waterfront Hilton or HB Hyatt Regency to/from ISU)
- Lunch
Participants Will Learn:
- How to Create a Successful Marketing Program
- How to Establish a Marketing Plan with Goals and Action Plans/Timetables
- How to Research Market Opportunity
- How to Identify and Market to Niches
- How/why the staffing Customer buys
- Positioning Strategies
- Branding and Packaging
- How to Create and Deliver Inexpensive & Effective marketing programs
- Communications-Based marketing tactics: e.g. Advertising, Messages, Brochures/Flyers, etc.
- Emarket/Email
- Guerilla marketing basics
- Budgeting
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